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Archive for January, 2009

“The Hub” Brings Social Justice To Social Networking.

Sometimes video captured and uploaded to YouTube and other video-sharing sites is so graphic, the content is in violation of the platform’s policies. I’m not talking about porn or fictional horror flicks not suitable for children. I’m talking about videos that document witnesses to real-life crimes against humanity, evidence of ethnic cleansing, the plight of [...]

January 30th, 2009

Social Media is Punk

In the late 1990s, the media was operating in an environment controlled by a few influences. Because this impinged on freedom of expression, people in the internet scene began creating their own content, organizing their own websites, and creating their own media. This is known as the do-it-yourself (DIY) ethic, ie: “don’t hate the media, [...]

January 27th, 2009

The Best Job in the World may also be the Best Social Media Campaign in the World

**UPDATE: Submissions now closed. Check out the Short-list here The department of Tourism in Queensland, Australia have created a new position: “The Best Job in the World”. The job’s most important duty is to report to Tourism Queensland (and to the world) to let us know what’s taking place on the islands of the Great [...]

January 26th, 2009

The Social Media Platform

Consistency and trust continue to challenge corporate communicators in the social media space. As Sr. Counselor with Hill & Knowlton Canada, I worked with the digital team to create a concept for corporate social media communications.  This concept illustrates a consistent, consolidated approach to integrated social media communications. Dubbed “The Social Media Platform,” the model [...]

January 15th, 2009

28 Months Later

It’s been 28 months since I started blogging about radical trust and social media. The following is a compilation of hard lessons I learned and attitudes I needed to adjust to understand the potential of this extraordinary media. 28 months later, there’s so much more to learn. “Social Media is a cultural revolution, not a [...]

January 14th, 2009