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That was a very interesting 45 minutes

collin
p.s. was it me? *^_^*

This is the crux of what I will be looking for in your blog Collin… As marketers do we ‘actively’ try to create these moments in time; do we just let them happen; OR perhaps take the middle ground, do we somehow try to inspire them?

I feel a bit out of touch here as its been quite some time since I’ve worked on an inspirational piece… [I think you would agree, that I DO have experience with success on that end].

The best things I have seen often appear to me as to have been left to happen; and the worst are obviously attempts at trying to make things happen… So…

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On another note: I recently received an email from an old associate stating that he needed help on the a “next generation” Social Networking Application. I would only hope he’s not ‘trying’ too hard.

I am feeling a little nostalgic. It is was just over a year ago when I first saw the trailer for Snakes on Plane and fell in love. It’s not often that movies come out like this….soooooo bad but oh so good. Usually, movies are just bad.
It w…

The candy snake sounds like a great promo. (It is my estimation that free Candy makes a great promo no matter what!) One of my favorite promo’s was for the John Waters movie “Pecker”. On the way out of the theatre, they handed out a tea-bag printed with a “Pecker” logo.If you have seen this movie, you will understand why it is funny. That was about 10 years ago… I still bring it up, I still laugh.

cheers

collin

thanks gordo.

SoaP is another example of something that happened, and we must move on. I would not tie a marketing plan around anything that went down with snakes on a plane. I would however, study it closely as a case study in PR. There is a lot to sink your teeth into there.
thanks for the comment.
collin

Another moment in time like the “Dean Scream” or a “Dick in a Box”.

New Line Cinema’s failed attempt to “recapture” the buzz generated by the chatter around SOAP is no more surprising than relative failures of”Jaws II, Jaws III or Grizzly”… er, sorry folks; while you were in a meeting, we simply, moved on…

Of course, there’ll always be a lingering residual and maybe, if you’re lucky, the odd revival [I fondly go back to the Trunk Monkey from time to time, and reminis with friends while watching the ol' loose change comedies]…

At the risk of sounding like a sentimental old fool, again, here on Collin’s blog… Lessons learned: You can attempt to roll the schoolyard chatter into a more bites per minute mockery and give us a stupider, hungrier shark; OR you can resist the urge to simply put TWO horses heads into our beds and generate a quite lovely Oscar winning sequel… Either way; my pals around the water cooler will ALWAYS come up with better jokes about your products than your own creative department ever will.

All said, I can’t wait to see Hilliary’s attempt to “recapture the magic” of the first three weeks and four day of Howard Deans run up to ’04s primary campaign.

Its been about a year since the Snakes on a Plane phenomenon hit the internet. Just over a month ago, the DVD was released, bringing the movie cycle to a near close. But now that the numbers are in, did Snakes on a Plane deliver on the internet hype or…