Comments on: Creating the Platform and Targeting the Audience for Social Media http://www.radicaltrust.ca/2007/01/22/creating-the-platform-and-targeting-the-audience-for-social-media/ Blogging the revolution of brand democratization with an emphasis on transparency and radical trust. Fri, 05 Mar 2010 19:09:18 -0800 http://wordpress.org/?v=2.9.2 hourly 1 By: collin http://www.radicaltrust.ca/2007/01/22/creating-the-platform-and-targeting-the-audience-for-social-media/comment-page-1/#comment-1851 collin Fri, 26 Jan 2007 22:08:40 +0000 http://www.radicaltrust.ca/2007/01/22/creating-the-platform-and-targeting-the-audience-for-social-media/#comment-1851 Hey ZedS I think it was <a rel="nofollow" target="_blank" title="Jaffe Juice, Join the Conversation" href="http://www.jaffejuice.com/2007/01/update_on_cover.html" rel="nofollow">Joe Jaffe</a> that was doing the blank book cover thing... Or was it Penguin Classics? Or Both! I'll check out the Beck album for sure. No surprise to me that he is on board with this thinking... Beck has always been ahead of the curve. werd collin Hey ZedS

I think it was Joe Jaffe that was doing the blank book cover thing… Or was it Penguin Classics? Or Both!

I’ll check out the Beck album for sure. No surprise to me that he is on board with this thinking… Beck has always been ahead of the curve.

werd

collin

]]> By: zedS http://www.radicaltrust.ca/2007/01/22/creating-the-platform-and-targeting-the-audience-for-social-media/comment-page-1/#comment-1850 zedS Fri, 26 Jan 2007 21:39:21 +0000 http://www.radicaltrust.ca/2007/01/22/creating-the-platform-and-targeting-the-audience-for-social-media/#comment-1850 you are so right collin. and those who are embracing the idea of ENGAGING their audiences will see successes. Beck's customizable album is a great example. I also read about a publishing company that is publishing books with blank covers so that the readers can design it themselves (of course, I can't remember which publishing company..lol). you are so right collin. and those who are embracing the idea of ENGAGING their audiences will see successes. Beck’s customizable album is a great example. I also read about a publishing company that is publishing books with blank covers so that the readers can design it themselves (of course, I can’t remember which publishing company..lol).

]]> By: collin http://www.radicaltrust.ca/2007/01/22/creating-the-platform-and-targeting-the-audience-for-social-media/comment-page-1/#comment-1726 collin Tue, 23 Jan 2007 20:28:30 +0000 http://www.radicaltrust.ca/2007/01/22/creating-the-platform-and-targeting-the-audience-for-social-media/#comment-1726 Thanks Dan, My pleasure. cheers collin Thanks Dan,

My pleasure.
cheers
collin

]]> By: Dan Dashnaw http://www.radicaltrust.ca/2007/01/22/creating-the-platform-and-targeting-the-audience-for-social-media/comment-page-1/#comment-1725 Dan Dashnaw Tue, 23 Jan 2007 18:45:44 +0000 http://www.radicaltrust.ca/2007/01/22/creating-the-platform-and-targeting-the-audience-for-social-media/#comment-1725 Nice post - Thanks! <a rel="nofollow" title="Audio Expansion Blog" href="http://www.audioexpansion.com/blog" rel="nofollow"> </a> Nice post – Thanks!

]]> By: Audio Expansion Blog » Blog Archive » Tips for Targeting the Social Media Audience http://www.radicaltrust.ca/2007/01/22/creating-the-platform-and-targeting-the-audience-for-social-media/comment-page-1/#comment-1724 Audio Expansion Blog » Blog Archive » Tips for Targeting the Social Media Audience Tue, 23 Jan 2007 18:39:55 +0000 http://www.radicaltrust.ca/2007/01/22/creating-the-platform-and-targeting-the-audience-for-social-media/#comment-1724 [...] The use of such strategies within corporate podcasts, blogs and internet video campaigns is quickly becoming a new paradigm within itself.  It will be interesting to see who ‘gets it’ and who doesn’t as more and more companies engage in these mediums for marketing, advertising, PR and customer engagement initiatives.  You can read the original post here at Radical Trust. [...] [...] The use of such strategies within corporate podcasts, blogs and internet video campaigns is quickly becoming a new paradigm within itself.  It will be interesting to see who ‘gets it’ and who doesn’t as more and more companies engage in these mediums for marketing, advertising, PR and customer engagement initiatives.  You can read the original post here at Radical Trust. [...]

]]> By: (3i) » I’m confused. Who are you targeting? http://www.radicaltrust.ca/2007/01/22/creating-the-platform-and-targeting-the-audience-for-social-media/comment-page-1/#comment-1686 (3i) » I’m confused. Who are you targeting? Tue, 23 Jan 2007 02:04:29 +0000 http://www.radicaltrust.ca/2007/01/22/creating-the-platform-and-targeting-the-audience-for-social-media/#comment-1686 [...] Update: Collin @ Radical Trust has a great post up about targeting your audience and integrating social media platforms - it helps to define the differences between enabling and creating the conversation. [photo credit: The Rappaz Horror Picture Show on Flickr] [...] [...] Update: Collin @ Radical Trust has a great post up about targeting your audience and integrating social media platforms – it helps to define the differences between enabling and creating the conversation. [photo credit: The Rappaz Horror Picture Show on Flickr] [...]

]]> By: Persuasion vs. Influence | Portland Social Media http://www.radicaltrust.ca/2007/01/22/creating-the-platform-and-targeting-the-audience-for-social-media/comment-page-1/#comment-1680 Persuasion vs. Influence | Portland Social Media Mon, 22 Jan 2007 19:13:40 +0000 http://www.radicaltrust.ca/2007/01/22/creating-the-platform-and-targeting-the-audience-for-social-media/#comment-1680 [...] Thinking about Social Media and the year ahead, RadicalTrust publishes the article Creating the Platform and Targeting the Audience for Social Media and opens with this paragraph: [...] [...] Thinking about Social Media and the year ahead, RadicalTrust publishes the article Creating the Platform and Targeting the Audience for Social Media and opens with this paragraph: [...]

]]> By: Anonymous http://www.radicaltrust.ca/2007/01/22/creating-the-platform-and-targeting-the-audience-for-social-media/comment-page-1/#comment-1666 Anonymous Mon, 22 Jan 2007 04:55:31 +0000 http://www.radicaltrust.ca/2007/01/22/creating-the-platform-and-targeting-the-audience-for-social-media/#comment-1666 <strong>Creating the Platform and Targeting the Audience for Social Media...</strong> The task of the marketer today is not to buy media for persuasion, but rather it’s to build a platform of influence. But who will use this platform?... Creating the Platform and Targeting the Audience for Social Media…

The task of the marketer today is not to buy media for persuasion, but rather it’s to build a platform of influence. But who will use this platform?…

]]> By: Anonymous http://www.radicaltrust.ca/2007/01/22/creating-the-platform-and-targeting-the-audience-for-social-media/comment-page-1/#comment-1665 Anonymous Mon, 22 Jan 2007 04:44:32 +0000 http://www.radicaltrust.ca/2007/01/22/creating-the-platform-and-targeting-the-audience-for-social-media/#comment-1665 <strong>Creating the Platform and Targeting the Audience for Social Media...</strong> The task of the marketer today is not to buy media for persuasion, but rather it's to construct a platform of influence. But who will use this platform and how will they engage? See some numbers and examples to help build your plan for social media.... Creating the Platform and Targeting the Audience for Social Media…

The task of the marketer today is not to buy media for persuasion, but rather it’s to construct a platform of influence. But who will use this platform and how will they engage? See some numbers and examples to help build your plan for social media….

]]>